Now available is one of the most eagerly awaited and very buzzed about new activewear lines, Ivy Park — the joint venture created by entertainment superstar Beyonce and retail magnate Sir Philip Green. This graphic wow of a collection features a full range and wide assortment of leggings, tanks, sport bras, sweatshirts, tees, and more, designed not just for style but for performance. If these pieces can keep up with Beyonce’s moves, that’s a testament in itself!
Sexy mesh, oversized logos, and varsity style are combined for a cool mix of gym gone glam. A sophisticated palette of black, white, grays, and neutrals are offset with the addition cobalt in the mix. Compression fits, seemless support, and wicking fabrics accentuate the comfort and performance focus of the line. The number 4 plays throughout — the date of Beyoncé, her mother, and her husband’s Jay-Z’s birthdays, as well as the couple’s wedding anniversary.
While Sir Philip Green is most notable as the Chairman of Arcadia Group that includes Topshop, Ivy Park is a standalone brand that will be available at 12 retailers in 50 countries worldwide, such as Nordstrom, Net-A-Porter, Selfridges, Hudson Bay, as well as Topshop. It seems hard to imagine that this collection won’t sell out fast, so you best walk, run, ride, or dance your way over to one of these retailers (available online too) to get your hands on a piece of Queen Bey!