Pyeongchang 2018: Gearing Up!


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The 2018 Winter Olympics kick off this week and we could not be more excited for all the action packed excitement to come! Besides the incredible athletes and heroic performances, there will be all the cool gear, apparel, and accessories we wait every four years to see! Skis, goggles, helmets, and more, here is a preview of just some of the amazing swag to come, that you can get your hands on too!

CLOCKWISE TOP LEFT: ROSSIGNOL HERO WORLD CUP SKI BOOTS. We will soon be seeing Rossignol’s HERO racing series and graphics across skis, boots, helmets, and accessories. HERO reflects the brand’s history atop the podium in World Cup and Olympic competition. Offering a sleek look along with technical excellence, the new HERO World Cup is the real-deal, elite-level race boot for competitive alpine racers. It features a race hinged design, and neutral, upright stance for efficient power transmission. An ultra-thin cork-flo lace-up liner provides an exact fit for ultimate precision and performance. Read More