October is Breast Cancer Awareness Month and one of the most uplifting places to see this campaign in action is in the NFL. For the month of October, all the players from every team wear pink cleats, gloves, mouthguards, wristbands and other accessories in support of the NFL program “A Crucial Catch”. In partnership with the American Cancer Society, the campaign focuses on the importance of annual screenings and provides outreach to women in underserved communities.
Yesterday was the first sunday of October and one of the most touching moments from the day was that of 49ers wide receiver Kyle Williams dropping to his knees and pointing to the sky after catching a pass. His grandmother died from the disease. Williams said after the game, “I look forward to the whole month and being able to support it and wear pink. I was just saying hello. She was my rock.” To find out more about “A Crucial Catch”go to http://www.nfl.com/pink.